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BRAND PRODUCTS

One hand passing a pink MYCHA cup to another against a dark ground
An iced MYCHA green tea with kumquat and lime on a stone bench outdoors

FUTURE PRODUCTS

SEASONAL SPECIALS

We launch rhythm-driven seasonal limited editions updated with seasons. Springpeach, summer icy fruit drinks, autumn chestnut grain blends and winter strawberrycreate periodic consumption hotspots. New arrivals drive repeat purchases, helpfranchisees capture seasonal traffic and maintain store freshness & market competi-tiveness.

INNOVATION

Leveraging China’s R&D & supply-chain strengths, we create exclusive signaturedrinks blending oriental tea culture and local tastes. Continuous unique new releasesbuild brand identity and social topics. It injects sustained freshness for stores andhelps partners build hard-to-replicate product moat.

FUTURE PRODUCTS

HEALTH LINE

Tailored for global health-conscious trends, the health line incorporates super-ingredi-ents like avocado, kale and chia seeds. Focusing on low-calorie, natural and nutritiousformulas, it targets sugar-aware and light-diet consumers. It expands customergroups, captures health-beverage market dividends and builds differentiated competi-tive advantages.

HOT BEVERAGES

The hot-beverage portfolio fills business gaps for cold seasons and cold-climateregions. Covering milky, floral-fruit and grain flavours, it suits Central Asia, Caucasusand other cool-area markets. Balanced hot & cold selections deliver year-round stablesales and secure consistent revenue for franchise partners.

A MYCHA green juice bottle with kale, bitter melon, pineapple, mint and green apple

Menu

Seven series, poured all day.

Every drink is built on whole-leaf tea. Sugar and ice are yours to set — low sugar is where we start, not where you have to ask.

Sugar
  • 0%
  • 30%
  • 50%
  • 70%
  • 100%
Ice
  • No ice
  • Less ice
  • Regular
  • Hot

Default 30% sugar